For medical spas and aesthetic practices

Someone researched your treatments at 11 PM. They book whoever replies.

Your front desk closed at 6.

Aesthetic clients research privately, late at night, and book with the practice that makes them feel welcome first. Capturo replies to every after-hours web inquiry and inbound text within seconds, in a warm on-brand voice, and books the consultation.

The $199 activation is due only after it books your first consult; the $299/mo starts after 3 booked consults or day 60, whichever comes first.

We send one real inquiry through your own form after hours and email you how long it took to get an answer. Free, and you keep the result either way.

Sample conversation
Web form · Thu 10:21 PM
Texts from Sample Med Spa
Hi! Thanks for reaching out to Sample Med Spa. This is the automated concierge. What can we help you with? Reply STOP to opt out.
Thinking about lip filler, never done it before
So glad you reached out. Our injectors start every new client with a consultation, so you can ask everything you want to know. Are you hoping to do it soon, or just exploring?
Maybe next month
Perfect. We have Saturday 11:00 AM or Tuesday 5:30 PM. Which works?
Tuesday
You're booked for Tuesday 5:30 PM. We'll text a reminder.
Consultation booked
Tue 5:30 PM
Front desk texted
10:23 PM
ILLUSTRATIVE SAMPLE. NOT A REAL CUSTOMER.
46%
of salon and spa appointments are booked while the business is closed
Phorest data reported by Salon Today (2019). Salons and spas, not med spas specifically.
11–18%
of med spa bookings are made online
Zenoti 2025 benchmark (11% average) and Mangomint benchmark (18%). Most people still call or message.
$500–$50k
per treatment or patient
A few new patients can cover a full year of Capturo.

Each figure names its source. They are industry or benchmark findings, not Capturo client results. They are directional, not Capturo client results. Capturo has no clients yet.

What It Does

What it does for a med spa

A call at 10 PM
You get an instant alert with the voicemail transcript, so you can call back first thing instead of guessing who rang.
A web inquiry comes in from the couch
Answered right away, in your voice, with a gentle question about what they're interested in and when.
A weekend with the front desk off
Every web inquiry and inbound text gets a reply and a consultation offer. Your team starts Monday with a list of booked visits.
What it asks
  • ◆What treatment they're curious about
  • ◆Their goal and timing
  • ◆Whether it's their first treatment
  • ◆The soonest consultation time that works
What it never does
  • ✕Give medical advice, discuss dosing, or promise results
  • ✕Ask for medical history by text. That's for your provider at the consultation
  • ✕Quote a price you haven't given it
  • ✕Sound pushy or generic. The voice is set to your brand and you approve it first
Privacy first

It doesn't collect medical history or health details by text and doesn't give medical advice. As a medical practice you disclose that the assistant is automated in its first message, in your own wording — it never claims to be a person. If your practice handles protected health information, we go through your setup at onboarding. Final compliance responsibility stays with the practice.

The Numbers

What are the missed inquiries costing you?

Change the four numbers to yours. It's arithmetic, not a forecast.

$
35%
25%
Inquiries unanswered / mo
0
Patients lost / mo
0
Revenue walking out / mo
$0

To cover a full first year of Capturo ($3,787 at most), it has to win back 1 patient. That's about 3% of the patients you're losing.

Estimate from the numbers above. It assumes every unanswered inquiry would have closed at your usual rate if answered, and that Capturo wins back only what it can. Not a guarantee of results.

Also Included

No extra line on the invoice.

An automated assistant costs almost nothing to extend once it exists. So the things a receptionist would charge for come with it.

✓
Confirmation and reminder texts

The day before and the morning of. No-shows are where booked consults go to die, and a reminder is the cheapest fix there is.

✓
Replies in Spanish

Write to it in Spanish and it answers in Spanish: same tone, same questions, same booking. Florida runs on it.

✓
Reads the voicemail

A voicemail is transcribed and sent to you right away, so you call back already knowing what they said.

✓
Hot-lead alert to you

Big job, urgent, or upset: your phone buzzes immediately with the whole thread, so a person can step in.

Post-visit review requests are available where carrier registration and your customers' consent allow, and are set up at onboarding.

The Offer

Nothing due today.
Activation only after it books you a consult.

Capturo is new and has no case studies yet. So we carry the risk first: the $199 activation is due only after it books your first consult; the $299/mo starts after 3 booked consults or day 60, whichever comes first.

1 · Today
$0

We build and test it. You approve the messages before anything goes live.

2 · After your first booked consult
$199 setup

Invoiced only once Capturo has booked a consult for you. If it never does, you never pay setup.

3 · After 3 booked consults, or day 60
$299/mo

Whichever comes first, counted from go-live. No contract. Cancel anytime.

$299/mo works out to $9.83 a day ($299 × 12 ÷ 365).

The fine print, in plain English
  • A qualified appointment is a real person, inside your service area, who answered the screening questions and booked a time on your calendar.
  • The free period ends after 3 qualified appointments or 60 days from go-live, whichever comes first.
  • To start, you need a working web form or business phone line and roughly 10 or more inquiries a month. Below that it has nothing to work on, and we'd rather tell you now.
  • The most you'd pay in year one is $3,787 ($199 setup plus 12 × $299). Less if the free period runs.
Founding rate

The first 5–10 businesses pay $299/mo, and later customers will pay more. In return we ask for written permission to publish your real results once you have them. That's how we earn our first case studies honestly.

The Capturo Guarantee

If the system doesn't capture and engage your after-hours inquiries as promised in the first 30 days, we make it right, or you don't pay for that month.

3 patients at $1,500 each covers a full year of Capturo. Illustrative average. Change it in the calculator above.

How It Starts

Live in 48 hours.

No IT department. No new software for your team. We do the work.

1
Connect inbound channels

Phone, web form, or both. No new hardware. Plugs into what you already have.

2
30-minute intake call

Your tone, services, service area, and calendar. Then you're done.

3
Built & tested

You see the messages before anything goes live.

4
Live in 48 hours

Every web-form lead and inbound text gets a reply within seconds, with compliant opt-in. A missed call alerts you instantly.

5
Consults start landing

You get a text when one books, and a weekly report in plain numbers.

Questions from operators.

Will it sound off-brand?
You approve the voice and the opening message before it goes live. It's set to your practice: premium, warm, and never pushy.
Will it quote prices?
Only if you give it a line to say, like "consultations are complimentary." Otherwise it says your provider will go over exactly what's right for them at the visit.
How does it book?
Onto a calendar we connect to during the 30-minute intake call, and you get a text each time. If your booking software can't connect, we tell you up front, before you pay anything.
What about privacy and HIPAA?
It keeps to what someone is interested in and when they can come in, and leaves medical details to your provider. We go through your setup at onboarding. Final compliance responsibility stays with the practice.
What if we don't get many inquiries?
Then it isn't a fit, and we'll tell you before you spend anything. It needs roughly 10 or more inquiries a month to have something to work on.
Do you have customers or case studies I can look at?
Not yet. Capturo is new, which is why the $199 activation is due only after it books your first consult, and why the first 5–10 businesses get the founding rate. We'll publish real results only after they exist, and only with your permission.
What's the catch with "activation only after it books"?
No hidden one. The terms are in the offer section above: a qualified appointment is a real person in your service area who booked a time on your calendar, the free period ends at 3 of those or 60 days (whichever is first), and you need roughly 10 or more inquiries a month to start.
Is the texting compliant?
Every sequence is built with TCPA-conscious opt-in language and honors opt-outs (reply STOP). Capturo only replies to people who contacted your business first. Final compliance responsibility always rests with the business; we build to support it.
15-Minute Live Demo

See what a new client would get from you tonight.

15 minutes. We run your numbers, then show you the exact text a new inquiry would receive from your practice. No slides, no pressure.

Capturo is run by Erik Eriksson. You'll talk to him, not a call center.